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Toni
Logo & Brand Development
Toni is a revolutionary encrypted private ecosystem that houses personal data and acts as a home and life assistant. Toni puts the power of personal data back into the hands of consumers, rather than in mass data centres







Toni came to New Edge for the creation of a brand for their product, including logotype, a brand tower and assets for their investment push. Toni’s newedge brand provides a homely and trusting feel to a tech-heavy & data-centric product, simplifying the offering to consumers of all ages, tech-savvy or not


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